SEO Content Specialist - Redwood City
Alooma is building an all-star Marketing team and looking for an experienced, bright, and motivated SEO Content Specialist to work with our Senior Marketing Manager, Web to help execute Alooma’s content and SEO strategies. You will work across the content lifecycle from conducting research and writing outlines to working with our writers and editors to create content that generates traffic and leads. Our ideal candidate is comfortable working on several projects at different stages of completion simultaneously. This tactical role requires a creative marketing mind along with outstanding critical thinking and problem solving skills. This is a fantastic opportunity to play a key role contributing to the growth of a small, fast-growing company.
Responsibilities:Contribute to the success of our marketing team by facilitating content creation that addresses searchers' challenges in all stages of the buyer’s journeyDeeply research content opportunities, drawing upon both qualitative and quantitative sources to inform your recommendationsConduct content gap analysis and develop content creation strategies/roadmapsWork closely with internal analysts, writers, designers, developers, and external agenciesMove content through the publishing process to launchDevelop link building strategiesOther SEO duties as required
Bonus Points:Experience with hands-on content production